GREAT article. Odd and almost serendipitous timing, seeing as I’m at the crossroads of launching my own thing, spurred on by constant frustrations, ineptitude, and lack of insight/foresight with my current career path.

Although your article addresses current entrepeneurs, I think as a practicing one it helps to warn of the various marketing pitches and voices out there intent on telling you what to do as a start-up, versus just doing/listening to what you know best. I know some people who take many of the seminars as gospel, often purging their own great ideas and thoughts on their service or company and replacing them with run-of-the-mill tactics and strategies. If it’s your company/idea/service that you’re starting, aren’t you the most senior, professional consultant there is?

Thanks for the link add btw, and I’ve reciprocated.

Jon