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Welcome to this edition of Weekly VA Marketing Tip! This series is specifically designed to help virtual assistants avoid marketing insanity. Every Monday, my posts will prompt you to accomplish one specific marketing action to promote, brand or position your professional virtual business.
Implement these tips each week [...]
What a pleasant surprise when, looking at my Google Alerts today, I found The Toilet Paper Entrepreneur included my marketing tip to his list of 115 Marketing Strategies For Small Business — check out #17 for my no-cost marketing suggestion! (thankfully I created an alert for the common misspelling of my name!)
OK, so 115 marketing [...]
More internet surfing this very early morning has resulted in another find I thought you’d enjoy — Best Reflections Marketing: Marketing the KLT Factor for Sucess.
I was just browsing the internet, as I often do in the wee hours, and found a great blog, Kirk’s Blog, all about marketing for professional types, like accountants, lawyers, engineers, etc. Even if you don’t fall under this category, you should check it out, since the information it contains applies to anyone wanting to [...]
Rick Spence wrote an article in the Financial Post today entitled Why nailing your elevator speech is crucial.
I love this sentence the most:
“Networking is your key to new contacts, referrals and customers – and most people are so bad at working a room that anyone who even tries to do it well will stand out [...]
8 Steps to a Profitable Teleconference
By Kathleen Gage
Teleseminars are likely one of the most effective methods for promoting a product or service, building an opt-in subscriber list, increase credibility and establish your expert status.
However, to achieve optimum results you must have your systems in place. It takes more than simply hosting a call to make [...]
Clients often lament to me, “I’ve tried everything to get clients, Cristina, and nothing works!” And that’s the problem, right there.
First of all, with the plethora of marketing strategies available, there’s no way they have tried everything. And if they’re even coming close, it means they’re doing too much.
Second of all, they often don’t truly [...]
Colleague and public speaking expert, Suzannah Baum president of Ideal Communications, wrote this article for WomenEntrepreneur.com.
You’ll find great tips to help you get started public speaking (including a few quotes from yours truly!). Enjoy.
Speak Better: 5 Tips for Polished Presentations by Suzannah Baum
Public speaking is a marketing tool that keeps on giving, so get past [...]
The Top 4 No-Brainer Shortcuts to Achieving Expert Status, Fast!
Independent service professionals often ask me how they can become a sought-after expert in their field, especially if they are just starting out. The secret lies in getting others to perceive you as an expert in your field. To achieve this, you must BE (and believe [...]
I’m so excited! A few months ago, I was approached by HP Logoworks to write an article for their newsletter, Inside Small Business - Small Business & Home Business Newsletter — an invitation I gladly (and nervously) accepted.
This week, my article got published. You can read the article here: Enough is Enough
Hope you enjoy it!
Last Tuesday, July 22, in the wee hours while you were probably sleeping soundly in your bed, I was in my room, pushing out our 3rd kid. I’ll spare you the gory details, but I will tell you this — being in labor for a total of 2h55m is nothing short of intense, violent and primal.
Being [...]
Seeing as I haven’t given birth yet, I figured I’d mosey on over to LinkedIn Answers and pose a new question: What are the 3 biggest mistakes entrepreneurs make when giving their 30-second intro?
As usual, the responses received so far have been insightful and informative. Want to join the discussion? Click here to post your answer.
Mistakes [...]
