Archive for the 'Multi Level Marketing' Category

Is Multi Level Marketing a Pyramid Scheme?

Posted in Marketing Lingo Defined, Multi Level Marketing, Question of the Month on May 28th, 2008 View Comments

Continuing our discussion on multi level marketing (MLM), I will attempt to answer one of the most common questions that come up  — Are all MLMs pyramid schemes? The quick answer to this is no. MLM and pyramid schemes are 2 different business models. One is definitely illegal (pyramid scheme) while the other CAN be, [...]

Marketing Lingo Defined: Multi Level Marketing

Posted in Marketing Lingo Defined, Multi Level Marketing on May 13th, 2008 View Comments

Last week a client asked me what multi level marketing was and I thought “That’s odd. I thought EVERYONE knew what an MLM is.” Lesson: Never assume! So, here is my attempt at defining multi level marketing (MLM) in plain English. MLM goes by many other names, but the most popular are “network marketing” and [...]