The Savvy Entrepreneur

Rick Spence wrote an article in the Financial Post today entitled Why nailing your elevator speech is crucial. I love this sentence the most: “Networking is your key to new contacts, referrals and customers – and most people are so bad at working a room that anyone who even tries to do it well will [...]

Networking speaker, Hank Blank was featured in a Reuters article yesterday. His suggestions echo what I go into detail about in my guidebook, Beyond Muzak: Designing a Compelling 30-Second Intro. Here’s a quote from the article: “Effective networking is about less of you and more about helping the other people that you meet first. A [...]

Here’s a 30-second intro formula by Bob Bly, one of my favorite services-based marketing authors.

A lot of coaches are trying to figure out how to get more coaching clients. Here’s a free special report by Christian Mickelsen called How to get a rush of New, High Paying Clients To Hire You. I’ve been implementing Christian’s 3-step approach and it’s actually working. Check it out here: How to get a [...]

This week on Positive Psychology News Daily, Yee-Ming Tan wrote an article about a coaching session she had with someone who was skeptical about the importance of discovering and working on your strengths in lieu of defining your weaknesses so you can work on them. You already know how passionate I am about the whole [...]

Colleague and public speaking expert, Suzannah Baum president of Ideal Communications, wrote this article for WomenEntrepreneur.com. You’ll find great tips to help you get started public speaking (including a few quotes from yours truly!). Enjoy. Speak Better: 5 Tips for Polished Presentations by Suzannah Baum Public speaking is a marketing tool that keeps on giving, [...]

It’s raining and gray in Montreal today, with a forecast of rain through the weekend. Perfect weather to curl up with a cup of tea and a good book. And I have just the one! I know, I know… you’re saying “No, not another book! I still have 3 others on my desk, just begging [...]

Here’s a quickie post to share with you a great article I found in The New York Times: If You’re Open to Growth, You Tend to Grow.

Ian Lurie over at Conversation Marketing blog is a man after my own heart. If you love to hate bad ad campaigns as much as I do, you’ll love his post 5 Worst Ads of 2008. Enjoy!

I’m helping my friend and colleague, Mark Ford, host his free teleseminar next week, What Every Leader Must Do to ‘Recession Proof’ Their Workplace Culture. You don’t want to miss this call. Mark’s sheer energy and passion, paired with his experience in the field of management, leadership and communication will blow you away. For more [...]

Lately, you’ve heard me talk a lot about StrengthsFinder 2.0 and Go Put Your Strengths to Work. If you haven’t already done so, you need to get these books. It has been a life-changing experience for me, and I believe everyone needs to know about their strengths and talents (you may think you know, but [...]

Over on the Marketing Today site, you’ll find a neat little (free) tool to help you calculate your return on investment for any direct mail or email campaign. You can get there by clicking here: Marketing ROI Calculator. Thanks to Lara Nieberding, The Data Digger for sharing this resource.