Archive for the 'Self-promotion' Category

You’re out there everyday, telling the world how great your service is, that what you have to offer is exactly the solution they are looking for. The best way to prove that your services are the answer to your prospect’s problems is to build your credibility as a professional and to show that you’re the [...]

Career Overview just came out with their top 100 best social sites for entrepreneurs. Click here for the list of 100 Best Social Sites for Entrepreneurs While many won’t be a surprise, you may just find a few new social sites to network and build your business in 2010.

Really quick post. Today is a holiday in Quebec, and we’re getting ready to go out biking. I didn’t have time to type out this post, so I recorded it for you to listen. Click here to listen to today’s post. [a little under 11 minutes -- I know!] It’s not edited, not scripted, and [...]

8 Steps to a Profitable Teleconference By Kathleen Gage Teleseminars are likely one of the most effective methods for promoting a product or service, building an opt-in subscriber list, increase credibility and establish your expert status. However, to achieve optimum results you must have your systems in place. It takes more than simply hosting a [...]

Yesterday, I shared Pam Ivey‘s response on how NOT to reply to a request for proposal. For most service providers, RFPs can be a great resource for new clients – if you respond professionally and thoroughly, with a great call to action (sounds like a marketing strategy to me). So, how do you professionally respond to [...]

You’ve heard me rant about an RFP I wish I never received (and maybe that person wishes they never sent it!!) and the discussion has come up again on a VA group I belong to. This time Pam Ivey, Virtual Business Manager and Owner of the Canadian Virtual Assistant Network (CVAN), chimed in with her [...]

Clients often lament to me, “I’ve tried everything to get clients, Cristina, and nothing works!” And that’s the problem, right there. First of all, with the plethora of marketing strategies available, there’s no way they have tried everything. And if they’re even coming close, it means they’re doing too much. Second of all, they often [...]

The Top 4 No-Brainer Shortcuts to Achieving Expert Status, Fast! Independent service professionals often ask me how they can become a sought-after expert in their field, especially if they are just starting out. The secret lies in getting others to perceive you as an expert in your field. To achieve this, you must BE (and [...]

There is a difference between conceit and confidence. Conceit is bragging about yourself. Confidence means you believe you can get the job done. — Johnny Unitas If you want to get the business, you must instill this kind of confidence in your potential clients. In order to instill it in others, it must first be [...]

Seeing as I haven’t given birth yet, I figured I’d mosey on over to LinkedIn Answers and pose a new question: What are the 3 biggest mistakes entrepreneurs make when giving their 30-second intro? As usual, the responses received so far have been insightful and informative. Want to join the discussion? Click here to post your [...]

For the first time, I posted a question on LinkedIn, not really knowing what kind of response I’d get. I don’t know what’s taken me so long to discover the Q&A feature on LinkedIn (thanks to Lara for the suggestion), but I’m sure glad I did. My question was a simple one: Do you have a 30-second intro? So [...]

Have you come up with your Only Statement yet? With a little help (OK, a LOT of help) from A.C. Riley, this is what we came up with for mine: Cristina Favreau is the only coach daring business owners to make their marketing personal. See what makes you tick. What do you think? What challenges [...]

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